Zoho CRM Price Books and Product - Unit Price and List Price

Zoho CRM Price Books and Product - Unit Price and List Price

With Zoho CRM what is the difference between a Unit Price and List price?

There are two key prices in price books. One is Unit Price and the other is List Price.

  • Unit Price - It is a price fixed by the manufacturer for the product and which cannot be changed.
  • List Price - It is the sellers' price. The manufacturer/resellers may sell the product with different prices to their resellers/customers. These variable prices for the same product are called as List Prices.
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