Adding a First Comment to Posts in Zoho Social

Zoho Social: Adding a First Comment

Filling a post's caption with hashtags can make it look cluttered and spammy. Adding those same hashtags as the first comment underneath the post instead is a neat way to keep your caption clean while still getting the visibility benefit hashtags provide. Zoho Social lets you pre-load and schedule this first comment alongside the post itself.

What the First Comment Feature Lets You Do

  • Create, schedule, or instantly post a first comment alongside your post on Facebook, LinkedIn, Instagram, and YouTube
  • Target the right audience and boost visibility for your posts using hashtags, without those hashtags cluttering the caption itself

How to Add a First Comment

  1. Click New Post on your Dashboard.
  2. In the Publishing Window, choose your channels and write your post, then tap the First Comment icon and enter the hashtags or text you want included, before clicking Add.
  3. Once your first comment is pre-loaded, publish immediately or schedule the post for later using any of Zoho Social's usual publishing options.
  4. Your post goes out at the chosen time, with the first comment posted alongside it.
Hashtag limit: You can use a combined maximum of 30 hashtags across your post content and your first comment together, not 30 in each separately.

Plan and Platform Availability

On the web application, First Comment is available for Instagram, Facebook, and LinkedIn posts on the Professional, Premium, Agency, and Agency Plus plans.

Mobile app coverage differs by platform: On Android, you can add a first comment to an Instagram post. On iOS, this extends to Facebook and LinkedIn posts as well. If you're managing posts from your phone, check which OS you're on before assuming full feature parity with the web app.

Beyond Instagram: Now on Facebook, LinkedIn, and YouTube Too

This feature originally launched for Instagram only. It has since been extended to Facebook posts, LinkedIn posts, and YouTube videos as well, so the same clean-caption approach can now be applied consistently across every one of these channels rather than just Instagram.

Need help? 1 Cloud Consultants can help you build a hashtag and first-comment strategy across your social channels in Zoho Social. Book a discovery call with 1 Cloud Consultants.